Pixel Piracy：一个正确对待消费者的案例

leonca

这个帖子是我在Reddit上发现的，觉得值得拿来分享一下，原址：
http://www.reddit.com/r/Games/co ... asing_pixel_piracy/

原帖的亮点在于一楼的回复，我会试着简单翻译一下，但是我很少做翻译，所以如果效果不好提前道个歉：

首先是楼主主帖：

As many of you will have seen, the Early Access title Pixel Piracy is in the Steam Flash Sale currently. As someone who has put a fair few hours into the title, I just wanted to warn you all: Early Access means Early Access in this case.

Pixel Piracy is, in theory, essentially FTL on the high-seas with a bit of Terraria thrown into the mix. In theory, it's great. It has the potential to be great. It looks on track to be great. Currently, however, it is not great.

Pixel Piracy is broken as all fuck right now. The mechanics show enormous promise, as does the game as a whole, but the interface is often broken and sometimes nigh-on unusable, there are a myriad of ways in which this screws you over, and in general, the game is frustrating to play because of it.

Fortunately, the devs have come out on multiple occasions in /r/indiegames to make it clear that they are in for the long haul. They've promised that they're not going to pull a Towns, and they'll keep working on it until it's done.

So, bear in mind. If Pixel Piracy sounds like 100% your thing, no question, feel free to purchase it, but, to be clear, this is not a beta, it is not close to release, it is an early alpha, and it has a long, long way to go. Treat it accordingly.

翻译：

就像大家看到的，Early Access (注1）版的Pixel Piracy目前在Steam上打折销售。作为一个玩了一阵子的人，我想提醒大伙：这个游戏的Early Access真的就是Early Access.

Pixel Piracy, 在理论上是FTL（注2）框架下加入很多Terraria (注3）元素的产物。理论上它应该会很棒，而且它确实很有潜力且开发方向正确。但是，目前这款游戏并不好。

目前的Pixel Piracy很他娘的烂。游戏机制很吸引人，游戏整体也是如此，但是界面一团糟而且经常完全没法用，由此给你带来无数郁闷，而且整个游戏也因此玩起来让人火大。

幸运的是，Pixel Piracy的开发团队有好几次出现在 /r/indiegames（注4）声明他们会长期开发下去，他们保证不会半途而废，会一直开发到游戏完成为止。

所以，记住。如果Pixel Piracy听起来完全对你口味，那么请自便。但是要知道，现在的Early Access版不是试玩版，更不是正式发售版，它是一个早期原型版，并且离正式版出笼还有很长很长的距离，请斟酌对待。

1:  游戏开发完成前提前出售供玩家购买、游玩，一种新的游戏盈利方式
2:  一款独立开发的太空船模拟游戏，http://en.wikipedia.org/wiki/FTL:_Faster_Than_Light
3：一款独立开发的动作冒险游戏，有些类似Mine Craft http://en.wikipedia.org/wiki/Terraria
4: Reddit的独立开发游戏分版面


然后是整个主题的亮点：

Hi there everyone! Alex Poysky, the producer of Pixel Piracy here.

First off, I wanted to thank you all for all of the comments, both positive and negative. We try our hardest to achieve and we NEED criticism to keep steeribg in the right direction.

Release date will be the FIFTH of july, with CONTINUED SUPPORT AND BI-WEEKLY UPDATES applied for A MINIMUM of 8 months. Compare mount and blade 1.0 to 1.76 for example. Sure, both are finished but 1.76 came out a year later and hosted an incredible amount of content. This is what we want for Pixel Piracy.

Is it worth it? I can't answer that as I would be BIASED. But please download UTORRENT and go to the pirate bay, download the copy I uploaded last week. And play to your hearts content. IF YOU ENJOY IT buy the game or tell someone who will! If not? At least it was free!

Your opinions truly matter, if they didnt I wouldnt be here posting at 4 am after a full day working and celebrating the flash sale.

My twitter is @alexpoysky and I am VERY approachable nif I ever become an entitled jerk shoot me please.

Thank you all for everything!

-Alex

翻译：

大家好，这里是Alex Poysky, Pixel Piracy的开发者。

首先，我想感谢大家的所有评论，不论正面的还是负面的。我们进最大的努力去达成最初的目标，因此我们需要批评来帮助我们把稳方向。

游戏将在7月5日发售，我们会在最少8个月的时间里坚持提供支持和2周一次的更新。大家可以参考骑马与砍杀1.0和1.76，当然两个版本都是完成的游戏，但是1.0一年之后1.76增加了极其大量的内容。这是就是我们对Pixel Piracy的期望。

那么这款游戏到底值不值得掏钱买下呢？作为开发者我显然是有偏见的，因此不适合回答这个问题。但是你可以下载utorrent，然后去海盗湾下载我上周上传的Pixel Piracy,然后想怎么玩就怎么玩。如果你很享受我们的游戏，那么请买下它，或者帮我们向会购买的人宣传一下。如果你不喜欢它呢？至少你没有掏一分钱。

你们的意见十分重要，所以我才会在工作了一天之后的凌晨四点在这里回复。

我的twitter是。。。。。（这段就算了，嗯嗯）

谢谢大家。

-Alex



个人意见：说实话我个人很讨厌收费的Early Access, 这玩意基本就是让你花钱去玩没完成的游戏。大厂在这方面目前还可以，缺乏资金的独立游戏开发者们就没什么节操了。不过在这里，Pixel Piracy赢得了我和很多其它人的好感。这个例子真应该被写进商科教材里，它向我们展示了如果正确对待消费者，这对于所有面向消费者的企业都是有意义的，而不光是游戏行业。

哦，话说这个 Alpha版的Pixel Piracy我从海盗湾上下来玩了一下，很一般，不推荐。

asd780475866

= =以前买了个还在开发的，玩着不错以为很快就能做完了，尼玛作者拖了1年才做完